Launching soon · Made in Germany
Your goal is to lose the weight, not the muscle.
Keep your strength. Every day.
When your appetite shrinks, protein is the first thing to fall short. Too little protein while losing weight can mean losing muscle along with fat. KEEP makes it easy to get enough, even when you're eating less.*
- 30 g complete protein per serving
- All 20 amino acids
- 75+ nutrients
- Designed for smaller appetites
Eating less shouldn't mean getting less.
Smaller appetite, same needs
When you're eating less, whether by choice, by plan or because your appetite has changed, it's hard to fit enough protein into fewer, smaller meals.
Muscle matters more with age
After 50, keeping muscle takes real effort. Protein and strength work help support muscle as part of a healthy lifestyle.*
Too many tubs and pills
A protein tub, a greens powder and a handful of vitamins adds up in cost, clutter and effort. Most people don't keep it up.
How KEEP works
Whey peptides
Whey protein broken down with enzymes into smaller peptides using a US-patented process, licensed from our German manufacturer. Provides all 20 amino acids to help support muscle.*
One scoop
Mix one scoop of powder with water or milk. Easy to finish, even when you're not very hungry.
75+ nutrients
Vitamins, minerals and phytonutrients in the same serving, to help fill nutrition gaps when meals get smaller.*
What's inside
One scoop of powder brings together 30 g of complete protein per serving and a 75+ nutrient concept.
Complete protein
30 g complete protein per serving. Whey-derived amino acids plus peptide protein, with all 20 amino acids.
Vitamins
For example A, C, D, E, K and B-complex.
Minerals & trace elements
For example zinc, magnesium, selenium, calcium and iron.
Functional nutrients
For example CoQ10, omega-3 and choline.
Selected phytonutrients
For example plant extracts and adaptogens.
Examples shown from our manufacturer's formula overview. Target formula; final Supplement Facts before launch.
Two formulas
KEEP
Enzyme-processed whey peptides with all 20 amino acids, plus 75+ vitamins, minerals, functional nutrients and phytonutrients. Powder mix, 30 servings.
30 g complete protein per serving. Target formula; final Supplement Facts before launch.
KEEP + Creatine
The same KEEP base plus 3 g of creatine monohydrate per serving. Creatine supports muscle strength and performance in combination with resistance training.*
30 g complete protein per serving. Target formula; final Supplement Facts before launch.
Our source
Made in Germany from European milk.
KEEP is produced in Germany under European food standards. It's made from European milk; the EU does not permit rBST use.†
- Manufactured in Germany
- European milk source
- US-patented enzyme process
† No significant difference has been shown between milk derived from rBST-treated and non-rBST-treated cows.
Germany
Who KEEP is for
On a weight-loss medication or eating less?
Ask your doctor how much protein is right for you. KEEP helps you hit it. Designed for smaller appetites.
50 and beyond
People who want to stay strong and active, and support their muscle as they age.*
Busy people
Anyone ready to swap a greens powder and a protein tub for one daily scoop.
One scoop vs. the usual stack
KEEP
- Protein + 75+ nutrients in one serving
- One product to buy and remember
- Enzyme-processed whey peptides
- Made in Germany, European milk
- Simple powder mix
Protein tub + greens powder
- Two or more products to mix
- Two subscriptions to manage
- Standard whey protein
- Source often unclear
- Bigger scoops to finish
Pricing
Launching soon. Join the waitlist to hear first.
Subscribe
$74/mo
30 servings monthly. Pause or cancel anytime.
Join the waitlistFAQ
What is KEEP?
A daily protein and nutrition all-in-one: enzyme-processed whey peptides with all 20 amino acids, plus 75+ vitamins, minerals and phytonutrients. It comes as a powder mix in a 30-serving pouch.
What does "enzyme-processed" mean?
Whey protein is broken into smaller peptides using enzymes, using a process covered by a US patent and licensed from our German manufacturer.
Is it a meal replacement?
KEEP is a dietary supplement meant to complement a balanced diet, not replace it.
I take prescription medication. Can I use KEEP?
Talk to your doctor before starting any supplement, especially if you take medication, are pregnant or nursing, or have a medical condition.
Does it contain milk?
Yes. KEEP is made from milk, so it isn't suitable for people with a milk allergy.
When does it launch?
Soon. Join the waitlist and we'll email you once when it's available.
Join the waitlist
Be first to know when KEEP launches. No spam.